web analytics
August 30, 2010

Chef to Plate International Awareness Campaign

In my work as a children’s author, researcher, and humanitarian, I am always looking for ways to help people with celiac disease or who are gluten-sensitive by raising awareness and making the gluten-free diet easier to maintain. Therefore, I’m incredibly excited to announce the Gluten Intolerance Group of North America’s 2010 campaign, which you can find out more information about at the following link: http://gluten.net/events.php. This campaign will help to spread awareness about celiac disease and gluten intolerance by partnering up with restaurants that offer gluten-free foods.

According to GIG, the 2009 campaign was an extraordinary success, which helped people all over learn about gluten intolerance and the gluten-free diet. By partnering with GIG this year, your organization will be included under the media campaign listings as well as on their website—free of cost! When you become a sponsor, contributing toward the cost, you will get your logo featured on the literature in restaurants.

Last year, they sent out over 5,000 pieces of literature to 196 restaurants, including a number of
chain restaurants, in the U.S. and Canada, and they estimate that the campaign reached 1.6 million people alone during Celiac Awareness Month—a very impressive number!

Tina Turbin
www.GlutenFreeHelp.info

Tags: , , , , , , , , , , , ,


Rate this Article
1 Star2 Stars3 Stars4 Stars5 Stars (No Ratings Yet)
Loading ... Loading ...

15 Responses to “Chef to Plate International Awareness Campaign”

  1. Mandy says:

    i’m happy to see GIG reaching so many people!

  2. Rachel says:

    Great news! Hope they do even better for 2010!

  3. Erin says:

    The Gluten Intolerance Group is an excellent advocacy group. I’m so happy to hear you talking about them!

  4. Jordana says:

    Always a pleasure to hear about GIG and the good work they do.

  5. Marie says:

    Hey, I’m very intrigued by the gluten free diet now. Thanks for the information!

  6. Katarina says:

    This is a great group (GIG)–I think increased awareness in restaurants will eventually lead to more celiac diagnoses so I’m very much excited about this campaign!

  7. Leigh Anne says:

    This is great. They have a whole gluten-free restaurant awareness program, too, at http://glutenfreerestaurants.org.

  8. Chelsea says:

    Yes the GFRAP–gluten-free restaurant awareness program– has a really easy GF restaurant search tool. Highly recommend it.

  9. Carrie says:

    Thanks Tina and Leigh Anne for talking about GIG and their campaigns and programs. They really are looking out for us!

  10. Fiona says:

    GIG rocks! They really do the gluten-free community quite a service.

  11. Kathy says:

    This is wonderful new. I found out last year that my daughter has a sensitivity to gluten. It will be so nice to have more and more restaurants be able to cater to the gluten free community more easily.

  12. Marion Feeney says:

    I am so glad to hear about programs and celiac support organizations such as GIG. thanks for sharing this information!

  13. Marion Feeney says:

    Yay for GIG! I have also noticed a huge amount of gluten-free cookbooks being published and featured in bookstores. Not sure what the correlation is, but I could see that gluten-free cooking could become trendier and make its way into some great restaurants.

  14. miriam says:

    Glad to hear about this! I’m not on the gluten-free diet, but I’ve tried a lot of gluten-free foods and wouldn’t mind having them available in restaurants as options!

  15. Penelope says:

    Hey, great news. I’m not celiac, but I love gluten-free cooking and may very well order from a gluten-free menu at a restaurant if I had the opportunity!

Please share your reply or feedback.

Spam Protection by WP-SpamFree